In this wedding style guide, find out why thinking about your wedding style early on will help you in your planning, and how to use Zola Inspiration to discover your own personal wedding vision.
Last updated February 5, 2024
Wedding style, simply put, is what you and your partner want your wedding to look like. Whether viewed as one overarching wedding theme or a series of smaller aesthetic choices, your wedding style covers a lot of visual ground: from your choice of venue to the table linens, florals, wedding attire, and invitations, the list runs right through the entire event.
You can think of wedding style as the lens through which you’re going to examine the masses of wedding inspiration available to you, both on Zola and in the wide world. Once you have some language to describe why you like something, it’s going to be easier to start saying yes and no to the many choices put in front of you during the planning process.
Nailing down a style for your nuptials early will make the early days of your planning that much more efficient: you won’t waste hours looking through rustic details if you know you want a more classic affair, and it will help you find a wedding venue and vendors that are well-suited to bring your style to life.
Additionally, having the right words to explain what you like (and what you don’t) will be infinitely important to your team of wedding vendors. These people only have a short window of time to get to know you, yet they’re responsible for helping you plan the best wedding for you. By articulating your wedding style—or at least being able to show a curated selection of photos that demonstrates the look you’re going for—you’ll be able to connect and communicate with your vendors from the get-go.
It can be tough to define your wedding style if you’re just not sure what you want or like—or if you like everything. Being able to zone in on a wedding vision might also be really unnatural for people who are not generally interested in design, decor, fashion, or flowers. Yet weddings feel even more authentic and meaningful when they reflect who you are. To help get you started, follow these steps towards discovering your wedding style.
With your partner, survey your living spaces and wardrobe. Taking a look at your collective “stuff” might help you recognize subconscious style preferences you might already have. As a couple, ask yourselves: what are you naturally attracted to? What do you already fill your home(s) with? What does your dream dinner party look and feel like? The answers to these questions just might help you find the words, textures, and images to best describe your personal aesthetic.
Head over to Zola Inspiration to see firsthand what other couples have done. Looking at other weddings is the best way to spark (or, let’s be honest, outright copy) wedding ideas. Since you can refine your search by wedding location, venue type, season, and color palette, you can narrow in on those weddings with similar circumstances to yours for the most relevant inspiration.
Browse through real weddings with an open mind, saving any and everything that catches your eye to your Zola account. Do so by clicking on the heart icon on each wedding or individual photo. Try not to edit or limit yourself in this early period of inspiration-gathering.
Once you’ve spent some time really looking and favoriting wedding details, take a look back at the things you’ve saved. Notice trends: do you gravitate towards soft wedding colors and romantic details, or do you like bold hues and modern graphics? Look for patterns in the style tags of the real weddings you’ve loved. Which wedding style did you favorite the most? While you might have a lot of different styles represented, hopefully one or two will rise to the top as your clear winner.
At this point, you can actually filter and view real weddings on Zola by wedding style to both confirm this is the look you’re really digging for your own vows, and to get serious about finding inspiration for your wedding day attire, florals, tablescapes, venue, food and drink offerings, and other details like escort cards, signage, rentals, favors… the list goes on. (If you’re lucky enough to know your wedding style from the moment you got engaged, you can skip right to this last step.)
The real weddings on Zola Inspiration are categorized by a defined set of styles and types. Here’s a breakdown of the 13 core wedding styles you’ll find on Zola, including verbal definitions and a comprehensive (but by no means exhaustive) list of potential style elements to help you understand and identify each one’s characteristics.
A classic wedding draws upon tradition to stand the test of time. This style embodies grace and refinement, and incorporates familiar design elements in high-quality materials. Think elegant, subtle, and sophisticated.
Hallmarks of the Style:
Soft and/or neutral color palettes (cream, ivory, silver, gold, black, navy)
Formal white china
Large bridal parties in matching attire
Charivari chairs
Formal interior spaces (drawing rooms, ballrooms, etc.)
Black or white tie
Traditional updo hairstyles (chignons, French twists)
Long veils
Champagne flutes
Tiered white cakes on traditional stands
With their design schemes of time-worn materials, found natural objects, and loosely arranged flowers and greenery, rustic weddings provide the perfect stage for folksy style. Unfussy details with an air of reclaimed charm or Old World refinement keep this style looking gracefully undone.
Hallmarks of the Style:
Farm tables (i.e., wood dinner tables without linens)
Galvanized metal
Mason jars and glass bottles
Loosely composed florals (as opposed to tight, formal arrangements)
Mismatched chairs
Sundresses or other casual bridesmaids dresses
Vests, suspenders, bow ties, and/or plaid shirts for men
Tented and/or outdoor wedding receptions
Upcycled props (window panes, buffets, suitcases, door frames, and ladders)
Lawn games
Lush, petal-rich florals, a color scheme of dreamy hues (or deep and sensuous shades), sweeping natural scenery, and a feminine, ethereal vibe are the noteworthy details of romantic weddings.
Hallmarks of the Style:
Light-filled and ethereal scenery
Rich, abundant florals (like garden roses, peonies, and ranunculus)
Pastel color palettes
Antique/fine china and glassware
Gauzy, voluminous fabrics such as chiffon, tulle, and silk
Whimsical, fairytale-inspired decor
Formal menswear or tuxedos
Ornate, layered place settings
Hand-inked calligraphy
Gold, silver or rose gold wedding decorations
Drawing from nature’s intrinsic beauty, naturally inspired weddings make use of the organic beauty of raw materials, interesting textures, and peaceful colors. Simplicity is the name of the game for natural weddings.
Hallmarks of the Style:
Colors found in nature
Wildflowers
Simple or unadorned attire
Secluded, natural landscapes
Green foliage
Creams and ivories
Wood slices
Naked wedding cakes
Delicate jewelry
Fruit, vegetable, and herbal decor
Your wedding day is your time to shine, so why not dress to the nines, have a fabulous party, and throw some glam around? When it comes to glamorous weddings, there’s no such thing as heels too high or too much sparkle.
Hallmarks of the Style:
Full-skirted “princess” gowns or sexy sheath gowns
Black tie dress code
Crystals, pearls, and rhinestones
Tall floral centerpieces
Colored uplighting
Chandeliers
All-white wedding color scheme
Large wedding parties in matching formal wear
Suspended decor (hanging floral canopies, fabric swags, etc.)
Large bundles of flowers (particularly roses) in one hue
Drawing upon the best of the past, vintage weddings are fashionably ageless. This wedding style might incorporate antiques or objects from past decades, as well as family heirlooms. Although they can include a wide variety of looks, from 1950s retro to 1900s granny-chic, vintage weddings create a nostalgic vibe and celebrate the style of a previous era.
Hallmarks Of The Style:
Birdcage veils
Vintage cars
Patterned china, frequently mismatched
Lace
Leather suitcases
Tea-length dresses
Old-fashioned gadgets such as typewriters, rotary telephones, etc.
Handkerchiefs
Family heirlooms such as wedding gowns, veils, or silver cake servers
Floral chintz
From anchors and boats to seersucker and Sperry's... if it’s related to the sea or boating culture, it’s a coastal/nautical wedding. Rocky cliffs or white sand beach wedding, these are heavy on the seaside details and beachy color palettes.
Note: While grouped together, there are slight differences between coastal and nautical styles. Strictly coastal style is more relaxed and “beachy,” incorporating natural items found near the ocean: driftwood, sea glass, shells, coral, and flora like sea oats, tropical flowers, or palm fronds. Strictly nautical style is on the preppier side (think the New England coast) and uses sailing or seafaring elements as design motifs such as anchors, knots, and buoys.
Hallmarks Of The Style:
Waterfront or beachfront ceremonies
Destination weddings
Navy and white
Adirondack chairs
Sea grasses and sea oats
Beach glass
Netting
Seashells
Glass bottles
Rattan
Avant-garde and devoid of sentimentality, modern weddings rely on sleek, simplified details that effortlessly deliver an eye-catching punch of beauty. Imagine a clean, pared-down aesthetic with a focus on design: geometry, graphics, stark color, sculptural shapes, and unusual textures.
Hallmarks Of The Style:
Ghost chairs
Acrylic decor
Calla lilies
Stripes or geometric shapes
Sleek hairstyles
Minimalist dresses
Black-centered anenomes
Square or modular lounge furniture
Photo booths
Non-serif fonts
Exposed rafters, perfectly imperfect old brick, vibrant street art, and a little rough around the edges: this style is all about the unexpected beauty of rugged materials and urban scenes. These weddings might incorporate gritty or architectural details, city skylines, and any unique trademarks of a distinct metropolitan area.
Hallmarks Of The Style:
Bistro string lights
Exposed brick walls
Exposed pipes or ductwork
Marquee or neon signs
Sleek, simple sheath gowns
Food trucks
Restaurant, winery, or brewery weddings
Cityscapes
Vinyl-spinning DJs
Angular/geometric shapes
Worldly touches, natural settings, and a free-spirited attitude set the stage for these imaginative and eclectic weddings that are truly one of a kind. A bohemian wedding style is laid-back but not sloppy; it is maximalist, bright, experimental, and layered.
Hallmarks Of The Style:
Succulents and cacti
Mismatched textiles
Flowy gowns and casual attire
Protea flowers
Moroccan lanterns
Loosely arranged flowers (often wildflowers)
Outdoor wedding venues
Repurposed bottles and cans
Macrame
Layered jewelry
These nontraditional weddings incorporate personal details and quirky wedding theme ideas to create a celebration that is uniquely authentic to the couple. Expect the playful and the unexpected when it comes to attire, location, or pretty much anything else.
Hallmarks Of The Style:
Colorful and/or patterned wedding dresses
Non-floral bouquets (paper, feathers, brooches, etc.)
Non-matching wedding party attire
Non-traditional wedding ceremony rituals
Sneakers
Pop culture references
Themed weddings
Colorful suits or jackets
Creative, non-white cakes or cake alternatives
DIY decor (paper streamers, pinwheels, flowers, lanterns)
Boldly graphic patterns, monograms galore, and perfectly tailored attire signify preppy weddings, where the allure of bows and bright colors make for clean-cut affairs with country club charm.
Hallmarks Of The Style:
Pearls
Peonies
Bright colors
Monograms
Stripes, chevron, plaid, and polka dots
Bows and/or bow ties
Salmon-colored trousers and khaki pants
Lawn games, especially croquet
Equestrian elements
Seersucker
Characterized by 1920-1940s styling and the carefree glamour of the Jazz Age, this luxurious, artistic wedding style never ceases to impress. Look for Deco ornamental motifs such as lozenges, scallops, or other geometric shapes, drop-waisted beaded gowns, and tuxedos with tails à la Old Hollywood glamour.
Hallmarks Of The Style:
Long strands of pearls
Tailcoats
Jeweled headbands or headpieces (worn across the forehead)
Slim, beaded/embroidered wedding dresses
Overly stylized (not loose/natural) floral arrangements
Scallop or other Deco-era graphic designs
Roaring ‘20s-era and Great Gatsby-inspired “flapper” styles
Old-fashioned typeset fonts
Vintage cars
Champagne in coupe glasses
No, you definitely aren’t limited to one wedding style. It’s actually unlikely that you’re going to like one style and one style only. As with so many things in life, your aesthetic will most likely fall somewhere outside of textbook definition. You might love everything about one particular style but wish to incorporate a details from a different look, or perhaps you’ll feel like your vision is a mashup of three or four styles. If that’s the case, go for it.
Since your wedding style is composed of words and images that you’ll share with your vendors to give them a sense of your tastes, there’s no right answer, and it’s definitely not necessary for you to come up with a single-word description.
Differences of opinion are frequent in all relationships, so it’s no surprise to come across them in your wedding planning. If you have wildly different tastes, try to be open and willing to compromise. It may help to consider other factors, like cost and practicality, when making choices. Example: your partner might be passionate about antique cars, but renting a vintage Rolls for your getaway vehicle might not be within your budget.
Don’t worry too much about having differences of opinion at this stage. Apply the same strategies you use for handling differences in your relationship, and remind yourself that since your wedding should be an authentic representation of you as a couple, combining each of your tastes in a cohesive way is truly your goal.
Having a wedding style is not critical for planning a gorgeous, personal, and fun dream wedding. You can skip the categories and jargon and just lay visual examples at the feet of your planner, florist, hair stylist, etc.—they’re professionally equipped to figure out what to call it. Or you can just leave it up your vendors’ capable hands and trust you’ll love the results on the big day.
Even more simply, if you are having a more simple, DIY wedding without a lot of outside vendors, then defining your wedding style might not be a necessary exercise in the first place. Choosing a wedding style should be a helpful—and hopefully fun—part of your planning. If it’s not either, than move on to your next to-do item.
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