Event Lane
Service levels: Full-service planning
About Event Lane
Event Lane
Hi, lovebirds. I’m Cassidy, a big-hearted type A and perpetual wanderluster. I’m here to take the stress off your shoulders and your timeline off your plate. So you can savor the champagne, the getting-ready playlist, the dinner-then-dancing flow of it all. With a background in ballet and a decade of experience choreographing everything from stage productions to global conferences, I know how to keep things moving beautifully. Planning a wedding isn’t just about wielding clipboards. It’s about intentionally making space for joy- your joy.
I’m here to help you feel at ease through every step: whether you need a full partner in planning or someone to step in and coordinate the final stretch. I’m equal parts ballerina-strong and swan-soft. I’ll wrangle the family photos, bustle your dress, cue the band, and make sure no one’s asking you a single question on the day. Because getting married should feel good. And working together should too.
In three words: Calm, Organized, Positive

Services by planning level
| Full-service planning | Partial planning | Day-of coordination / wedding management | |
|---|---|---|---|
| Description | This package is for the couples who would like to have all details - big and small - handled for them. With full planning, I will handle sourcing and coordinating vendors, managing budget, design creation and execution, and everything in between. This package offers the most support. | This package is made for those who are excited to dive into planning, but would rather not do it alone. With Partial Planning, you’ll have me by your side to help source and coordinate vendors, shape your timeline, and manage the meaningful details that bring your day together. It’s your vision, brought to life with a calm presence, logistical finesse, and a whole lot of support from beginning to end. | This package is perfect for those who’ve handled the big stuff and now just need someone calm, capable, and detail-focused to bring it all together. I’ll step in 45 days out to manage the moving parts, coordinate with vendors, and serve as your right-hand woman throughout the final countdown. From your timeline to your tip envelopes, I’ll make sure everything is in place so you don’t have to lift a finger. |
| Planning begins | 12 Months out | 12 Months out | 9 Months out |
| Event Styling & Design | |||
| Venue Recommendations | |||
| Vendor Management | |||
| Rentals & Linens | |||
| Invites & Stationery | |||
| RSVP Tracking | |||
| Wedding Website | |||
| Accommodation Coordination | |||
| Transportation Coordination | |||
| Venue Visits | |||
| Final Venue Walkthrough | |||
| Timeline Creation & Management | |||
| Onsite Event Management | |||
| Wedding Favors & Accessories | |||
| Budget Planning | |||
| Vendor Selection | |||
| Contract Review | |||
| Pricing | Starts at $10,000* | Starts at $6,000 | Starts at $3,200 |
Reviews
Write a review5.0 out of 5
4 reviews
Absolutely Perfect
We could not have been more fortunate to work with Cassidy for our October wedding. Cassidy and whole the EL team were absolutely amazing from start to finish. We knew planning our wedding from abroad would be a challenge to coordinate, but Cassidy made the entire process feel truly effortless. Cassidy is so organized, kind, and supportive. She made it easy to make decisions and was a fantastic sounding board - she always said yes to our ideas (cutting 5 cakes!!) and found ways to make everything come to life beautifully. Our wedding day was seamless. Our guests kept commenting on the attention to detail and how smooth everything felt. The whole weekend was flawless, and it really stood out when our other vendors went out of their way to let us know how fantastic Cassidy was and to compliment her for being so great to work with. She went above and beyond in so many thoughtful ways and made us feel so cared for every step of the way. We’re endlessly grateful for Cassidy and the EL team. Our wedding was perfect, and we owe so much of our experience to Cassidy. Thank you!!!
You can tell she loves this
Cassidy put all our worries at ease! She handled every detail, big and small, and curated some really fun "Olympics" style games before our wedding. She was extremely attentive and was quick to motion when something needed to be done, all with a bright smile on her face! You can tell she was meant for this, she is so passionate and made our day extra special!
Think you don't need a wedding planner? You do.
I got married in a courthouse and was convinced I could plan everything myself. But! There are always details to forget, timelines to miss, etc. Cassidy was so kind throughout the entire planning process. She took care of everything. She gathered data and executed a plan that made me feel supported, but not bossed around. My husband and I couldn't have done it without her!
Amazing Wedding Planner!!
From the moment we started planning our wedding, the team at Event Lane was a dream to work with. Cassidy and the rest of the staff were always clear, friendly and incredibly helpful throughout the entire process. They were extremely thorough and detail-oriented, offering fun ideas and thoughtful suggestions like having guests suggest songs for the RSVP cards. Their commitment to ensuring we had the wedding day of our dreams was evident in every aspect of their work. Thanks to Event Lane, our special day is sure to go off just the way we want it to go!! She is such a big fan of US and our dream wedding!! We highly recommend their services to any couple planning their wedding.
Explore other vendors serving Charlottesville, VA
- Whitecaps Film
- Lizzie Baker Photo
- Villatoro Productions
- Luxury Event Collective
- Sona Photography
- Dj Tej
- Harmany DJs
- Timeless Photo + Video
- NATIONWIDE Spectacular Photographer - A Better DJ and Photographer -HAS PHOTOGRAPHERS IN YOUR AREA!
- Reflections Media Virginia
- HoneyAnne Photography
- STUDIO FLWR PWR, LLC
Complete your dream team
- Charlottesville Venues
- Charlottesville Photographers
- Charlottesville Beauty Professionals
- Charlottesville Bands & DJs
- Charlottesville Florists
- Charlottesville Caterers
- Charlottesville Cakes & Desserts
- Charlottesville Videographers
- Charlottesville Bar Services & Beverages
- Charlottesville Officiants
- Charlottesville Event Extras
Other planners in Charlottesville
- Brooklyn Rain Brides LLC
- Skyler Events
- The Prestige Planning Co.
- The Yellow Rose Weddings & TYR Collection
- Leigh & Co. Events
- Golden Forest Events LLC
- I Got A Love Jones Events
- Barking Hound Productions
- SC Signature Celebrations
- EventsByAng LLC
- Very Bespoke Events
- Memories Made with Brittney Lashea
Other wedding services nearby
- Lynchburg, VA Wedding Photographers
- Fredericksburg, VA Wedding Caterers
- Winchester, VA Wedding Photographers
- Richmond, VA Wedding Bands & DJs
- Fredericksburg, VA Wedding Florists
- Waynesboro, VA Wedding Venues
- Richmond, VA Wedding Venues
- Lynchburg, VA Wedding Venues
- Fredericksburg, VA Wedding Photographers
- Fredericksburg, VA Wedding Bands & DJs
- Chester, VA Wedding Venues
- Richmond, VA Wedding Photographers
