Dez Penaloza Beauty

Beauty services

Prices start at $500 per person

Packages

Prices start at $500

Number of beauticians: 1

Styles: Classic

  • Natural
  • Romantic
  • Trendy
+3 styles

About Dez Penaloza Beauty

Dez Penaloza

Hair + Makeup Artist

I'm Desiree, or Dez for short. I've been doing makeup for 12 years and hair for about 6! Doing makeup and hair is such an intimate experience- I pride myself on my upbeat energy and helping set a tone of positivity for such a special day, while making you and everyone in your party look and feel incredible.

After working 300+ weddings, I am passionate about transforming women through beauty to make them feel and look like the most confident versions of themselves. I am an airbrush expert! Your makeup will stay on all day (and night!) It will also withstand the happy tears. I use top of the line products and tools to ensure that your hair will also stay. I love doing bombshell waves, looks with a retro vibe, and chic, effortless styles that will compliment your outfit and your personal style.

Services

Service categories

  • Hair
  • Makeup

Services & specialties

  • Available for touch-ups (hourly)
  • Pre-wedding beauty prep
  • Blowouts
  • Hair trials
  • Styling for short hair
  • Styling with hair extensions
  • Updos
  • Airbrushing
  • Full spectrum skin tone matching
  • Hypoallergenic makeup
  • Makeup trials
  • Natural makeup (complexion only)
  • Tattoo coverage/body makeup

Specialty styles

  • Classic
  • Natural
  • Romantic
  • Trendy

Dez Penaloza Beauty packages

Audrey

Price$1,300

Description

For the Bride

What’s included
  • hair + makeup preview appointment
  • hair + makeup for bride on wedding day
  • long lasting airbrush makeup
  • custom individual lashes
  • blowout if needed for bride
  • 2 hours round trip travel
  • 1 hour getting dressed touch ups!

Brigitte

Price$2,000

Description

For the Bride and Small Wedding Party

What’s included
  • bride hair + makeup preview appointment
  • bride hair + makeup on wedding day
  • additional 4 services (hair OR makeup)
  • airbrush makeup for everyone in party
  • blowout included for bride if needed
  • custom individual lashes
  • getting dressed touch ups

Marilyn

Price$2,500

Description

Includes all the bells and whistles! This is the Brigitte Package with a look change added later in the day!

What’s included
  • Brigitte Package
  • Hair + Makeup Look Change for bride

Weekday Bride Special (Monday- Thursday)

Price$500

Description

Includes hair and makeup for the bride! Perfect for elopements, City Hall weddings, and any weekday wedding.

What’s included
  • hair styling for bride, blowout included
  • airbrush makeup
  • custom individual lashes
  • getting dressed touch ups

Real wedding inspiration featuring Dez Penaloza Beauty

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Reviews

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5.0 out of 5

3 reviews

Write a review

  • DEZ IS THE BEST IN THE BIZ

    •Verified review
    •Maggie D.•Mar 25, 2025

    I friend of mine referred me to Desiree Penaloza for my bridal make up. She had shown me photos of her work and I was impressed so I called her. Desiree met with me a few months prior to my summer wedding for a trial to see how I wanted to look for the big day. I provided her pictures of the look I was going for and she nailed it. I had never felt more beautiful! She was able to highlight my natural beauty without making me feel like I had too much on my face. I got home from the trial and my fiancé noticed right away how pretty I looked. It was such a relief during that crazy time that I had found her! YAAAAAY! Not only did she use quality products, she airbrushed my foundation on which was SO cool. My complexion looked flawless. That first day left it all on for almost 8 hours just to test the longevity- and it passed the test! I really only needed to touch up my lips! On the day of my wedding Desiree was a calm oasis in the storm of craziness. She had great music to put myself and my bridesmaids in the mood to celebrate. She was super professional and patient and I had the utmost confidence in her work. My overall experience with Desiree is 5 stars. I highly recommend you book her for whatever your occasion may be. She is a gem! Thank you Desiree for making this bride feel her best-I'm so thankful you were part of my big day!

  • Overall Amazing HMU

    •Verified review
    •Annie•Mar 24, 2025

    Dez is such a pleasure to work with. She is both sweet, kind and professional and does AMAZING work! She is extremely talented and I can’t wait to work with her.

  • Desiree nails my vision EVERYTIME!

    •Verified review
    •Gaby•Mar 18, 2025

    I can't recommend Dez enough for makeup and hair! She did my makeup for both a wedding and New Year's Eve, and I have never felt more beautiful and confident. She just gets it—she listens to what you want, enhances your natural beauty, and somehow makes the whole process feel effortless. She has such a calm and fun energy, which makes the experience even better. I loved how she paid attention to every detail (she even gave me bangs to complete my ’90s-inspired look!), making sure my makeup was flawless and lasted all night. Whether it's for a wedding, a special event, a night out, or even just a fun dinner, Dez always knows how to make you feel your best. If you're looking for an amazing makeup artist in Los Angeles who makes the experience easy and enjoyable, she’s the one!

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