Where to Buy Bridesmaid Dresses: 13 Shops + Answering FAQs

Selecting bridesmaid dresses is one of the biggest wedding elements that pulls the entire day’s look together. Whether you picture a neutral, boho palette, or perhaps rich jewel-tones in thick fabric, or even something entirely unique, knowing where to look is crucial to finding exactly what you envision.

While there are a plethora of options out there, there are a few standouts in regard to size-inclusivity, designer styles, and budget-friendly options to consider when selecting the look that your best pals will rock on your big day.

Where to buy bridesmaid dresses

1. Revelry

If you’re looking for a one-of-a-kind bridesmaid dress, there’s no better place to shop then Revelry. The online boutique’s styles are only sold via their site (which means that you’re getting the best price directly), and while their prices are lower than their famous designer counterparts, their quality rivals the more well-known brands.

Not only do they have 100+ color options—bonus: you can order color swatches—offer sizes 0-32 (and never charge additional prices for extended or tall options), and have a huge variety of separate pieces, but their customer service is second to none.

Whether you make a stylist appointment, order a Try-On Box, or utilize their Facebook group (where color and style requests are answered by the team daily), you’ll be taken care of from “yes” to “I do” with Revelry. From the maid of honor dress to blue bridesmaid dresses, this shop has it all.

2. Birdy Grey

If you’re looking for bridesmaid dresses on a budget (but don’t want to skimp on quality), Birdy Grey’s wide selection of chiffon gowns start at just $99. Not only do they have a variety of styles from convertible to off-the-shoulder, but they also carry matching plus size and maternity dresses so your entire party can be outfitted with ease.

Whether you're searching for cheap bridesmaid dresses or interesting dress styles, Birdy Grey is ideal for finding affordable online bridesmaids dresses. They also added a selection of women's tuxedos for a more inclusive feel.

3. BHLDN

BHLDN is known for its in-store and online options, with both routes offering a seamless shopping experience, which is why it's the answer to where to buy bridesmaid dresses for many. If you want lots of color, fabric, style, and designer choices, there’s a good chance that BHLDN has what you’re looking for. However, if you want neutral, beige bridesmaid dresses, they also have a lovely selection.

Browse gowns by Jenny Yoo and Amsale, or select a vision, such as boho or sleeved dresses. In addition to stocking flower girl dresses, bridesmaid robes, and accessories (which makes matching oh-so-simple), BHLDN offers a 30-day return policy so that you can shop stress-free at one of the best online bridal shops. They also have plus size dresses to ensure a fit for all.

4. Show Me Your Mumu

Wondering where to buy bridesmaids dresses, even if you're not a budding celebrity? Try Show Me Your Mumu. As a favorite retailer of “Bachelor” franchise contestants, this online bridesmaid dress shop is the mecca for all things flowy, minimalist, and bohemian. With options broken down by details such as neckline, sleeve length, and price point, finding what you’re looking for is simple (but no promises that you won’t snag something up for yourself, since all of the styles are dreamy).

Plus, with 26+ colors and a 30-day return policy, you can rest assured that you’ll end up with your ideal bridesmaid look, whatever your vision. They also have a fun selection of getting ready wear, so your bridesmaids can change from cute robes directly into the midi bridesmaids dresses you chose for them.

5. David's Bridal

David's Bridal has long been a leader in wedding fashion, and their bridesmaid dress selection is no exception. Not only do they stock coveted designers such as Vera Wang, but the majority of styles on their site are under $200, so you know you won’t accidentally fall in love with a $600 dress. You can also shop by color or price on their user-friendly site.

In addition to being size inclusive with every size sporting the same price tag, they have locations all over the country, so finding your perfect fit is simple (but you can find your measurements online with their in-depth size guide). Being able to have the convenience of online bridal shops coupled with the option of visiting bridal boutiques helps ensure you'll really love the look of that bridesmaid satin gown you're eyeing.

6. ASOS

Whether you're looking for long sleeve bridesmaid dresses or a white bridesmaid dress, Asos is the answer to where to buy bridesmaid dresses. It also turns out that the popular outfitter actually has tons of other styles of gorgeous bridesmaid dresses (and accessories) that you’d regret not checking out.

With sizes ranging from petite to tall, and maternity to curvy, there’s something for everyone. And, with fast shipping and return options, you can order with complete confidence. No guarantees that you won’t snag a few dresses for yourself when looking at their virtual stockroom, though, since most gowns are under $200 and most heels are under $50.

7. The Dessy Group

Dessy is one of those retailers that truly has it all, which makes bridesmaid dress shopping an absolute breeze. Peruse a huge assortment of styles, colors, and fabrics from designers such as Jenny Packham and Alfred Sung, and outfit your entire party with sizes from 0 to 24W.

If you need a dress like, now, you can shop the “Ready to Ship” section with gowns that ship within one to three days. While some of their gowns get up in the $300s, the quality (and designer tag) is definitely worth it. Another plus to shopping Dessy is that they are masters at helping customers curate a selection of mismatched bridal party dresses, which takes out a lot of guesswork. If you have questions, you can also easily contact a stylist to help.

8. Bella Bridesmaid

Searching for affordable bridesmaid dresses? This may not be place as the temptingly gorgeous gowns are a bit pricier than other online shops. However, if you want the boutique experience, but have bridesmaids scattered across the country, Bella Bridesmaid is hands-down one of the best options out there. With 50+ locations in the nation, you can select styles that you want your party to try on, and have them head to their nearest location to find their best fit.

While some of the gowns are made-to-order (which means returns aren’t accepted), the wide selection of designer styles mixed with the confidence of an in-person fitting means that you’ll know exactly what you’re getting before the order is placed. There are also ready to ship gowns that are equally as lovely.

9. Azazie

Say “hello” to the mecca of bridesmaid dress shopping on a budget. With 80+ color options (think Dolphin Gray or Candy Pink) and over 500 budget-friendly styles, it’s almost impossible not to find something you love on Azazie’s online showroom. You can order both swatches to find your color and samples so that your gals can find their fave sizes (or styles, if you’re letting them pick) before placing a final order.

With sizes 0-30 offered (and an option for a custom-made gown in your exact measurements), everyone in your party will be happy with Azazie bridesmaid dresses, especially since most looks come in under $150. Their site also has a selection of modest gowns, so you can find bridesmaid dresses with sleeves, if that's your preference.

10. Lulus

There’s a good chance that your shopping cart is already filled with Lulu looks, which is why their bridesmaid section is so exciting. If you’re having a trendy party and are after a sexier bridal party look, Lulu’s offers gowns with high-slits, spaghetti straps, and deep-v necklines (but there are plenty of traditional looks, too).

Plus, most styles are priced under $100 and are well-reviewed, so you can find exactly what you’re looking for at a price that your wedding party will adore. Extra bonus: All of the styles are on trend, which means that there’s a good chance that your bridesmaids will actually wear the dress you pick again, which is a big win when it comes to making your pals happy.

11. Adrianna Papell

If you’re planning a formal wedding, Adrianna Papell is the end-all be-all choice for full-glam looks. With intricate beading, dazzling sequins, and structured fits, your bridesmaids will feel like stars in any of the wide variety of options. Even the mother of the bride will want one!

With sizes ranging from 00 to 30, and styles ranging from soft and romantic to show-stopping art deco options, it’s impossible not to be enchanted by all of Adrianna Papell’s bridesmaid options, especially since most looks check out at under $250. From floral stunners to corseted jumpsuits, there really is something for every taste.

12. Jenny Yoo

Jenny Yoo is the mecca of all things sweet, soft, feminine, and romantic, and their luxe line of unique bridesmaids dresses is a testament to this fact. With a variety of tones that are designed to blend, and a wide assortment of fabrics from rich velvet to flowy floral patterns, there’s a look for every season, while still adhering to the brands overarching theme of dreamy styles.

Not only can you shop her looks online, but lots of popular styles can be found through other retailers, so keep your eye out if there’s a look that you really want, because chances are that it’s in stock somewhere thanks to Jenny Yoo’s popularity in the wedding industry.

13. Kennedy Blue

When you're looking for unique bridesmaid dresses at an affordable price, Kennedy Blue blends both seamlessly. Their gowns start at just $99, meaning that you can put your mind—and the minds of your wedding party—at ease. Plus, if you can't decide on an exact color (they have over 61!), you can order a set of swatches to see the tones in person.

With sizes ranging from 00-32, Kennedy Blue also has options for maternity gowns and accessories to outfit your crew. Most of the dresses are chiffon, although there is also a healthy collection of embroidered, velvet, and sequined styles, depending on the formality of your wedding.

Whatever your bridesmaid vision, rest assured that there’s a retailer who can accomplish your dream and make your pals proud to stand by your side on the big day and beyond.

FAQ about buying bridesmaid dresses

From choosing the right style to considering budget, there’s a lot to think about for the bride and her squad, which goes beyond the question of where to buy bridesmaid dresses. Here are answers to some common questions about buying bridesmaids gowns, ensuring your bridal party is both chic and stress-free.

How much should you spend on bridesmaid dresses?

It’s the golden question every bridal party dreads. When it comes to price, you want to be inclusive of your friends’ budgets. A pro tip to start with is to consider each bridesmaid's comfort level and an average they all can agree upon. The 'sweet spot' varies, but generally speaking, most bridesmaid dresses won't cause sticker shock if they fall within the range of $100 to $300.

What is the average cost of a bridesmaid dress?

Bridesmaid dress costs can be influenced by a number of factors including the designer, fabric, and complexity of the dress. The average cost globally hovers around $150-$200, but this number can tip higher in bustling cities and designer boutiques. While it’s only rational to ensure the bridesmaid dress complements the wedding theme, it's equally important to take into account all the ancillary costs that may come with it, like alterations or accessories.

Who pays for bridesmaid dresses?

Traditionally, bridesmaids cover the cost of their dresses as part of their purchase for standing by the bride's side. However, modern wedding customs have flipped this script a bit. Some brides opt to pay for the dresses as their gift to the bridesmaids, especially if it’s an unusually hefty gown in terms of price or a nuanced, designer piece. The best approach is to communicate openly with your bridal party and decide a fair payment method that suits everyone's circumstance.

Is it normal for bridesmaids to buy their own dresses?

Absolutely normal, given the traditional origin of the role of a bridesmaid. The bride can choose the gown, or she can let her friends pick their own. This way, bridesmaids get to select dresses they feel good in while feeling comfortable spending money on. But, the bride determines whether the bridal party purchases their ensemble or if the cost is absorbed by the bride herself.

When to order bridesmaid dresses?

Timing is everything, especially with events as crucial as weddings. Bridesmaid dresses should typically be ordered at least 6 months before the wedding, allowing time for shipping and any necessary alterations. If doing custom dresses, some designers might recommend starting even as soon as 8 months ahead. Remember, last-minute hiccups with dresses can add stress no one needs before the big day.

Where to sell bridesmaid dresses (after the wedding)?

Once the vows are exchanged and the confetti settles, what to do with the bridesmaid dresses is a lingering conundrum. There are numerous options in the market for rehoming these stunning ensembles. Websites like Poshmark and StillWhite (although more for bridal gowns) cater to second-hand shoppers, making it an ethical and economical option. Additionally, local wedding dress resale events, Facebook groups (and Marketplace!), and consignment shops are fantastic places to consider.

What are ideas for repurposing a bridesmaid gown?

That winter bridesmaid dress is far too pretty to just hang in the closet, waiting for the next wedding invitation. Encourage your bridesmaids to think outside the box. With a little creativity, that dress can be repurposed into various styles. A cocktail or formal party, prom, or even dyeing the dress a different color to make it a go-to piece in their wardrobe—these are just some ways to breathe new life into an autumnal bridesmaid dress post-wedding.

Behind the fabric and stitching lies the sentimental worth of a bridesmaid dress. It’s a symbol of friendship, love, and shared moments. Remember, planning a wedding is not just checking boxes. It’s about weaving a memory, which also takes planning. If you're still pondering bridesmaid dress styles or have questions about wedding attire, peruse Zola—or start dreaming about your new life together by creating your registry.